Penggunaan Maskot Sebagai Media Pendukung Untuk Kegiatan Promosi di Wisata Agro Lembah Kecubung

Authors

  • Nathaniela Sabitah Haq Universitas Pembangunan Nasional “Veteran” Jawa Timur
  • Diana Aqidatun Nisa Universitas Pembangunan Nasional “Veteran” Jawa Timur

DOI:

https://doi.org/10.61132/aspirasi.v2i1.113

Keywords:

promotions, mascots, tourist attractions

Abstract

This community service was carried out in Penanggungan Village, Trawas District, Mojokerto Regency. Penanggungan Village is one of the tourist villages in Mojokerto Regency and one of the tourist attractions owned by Penanggungan Village is Lembah Kecubung Agrotourism. The problem faced by the manager is the lack of a promotion strategy. The solution that can be done is to do branding to help improve the image of Amethyst Valley Agrotourism, one of which is by designing a mascot.

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References

Marbun, M. B., Ali, H., & Dwikoco, F. (2022). Pengaruh Promosi, Kualitas Pelayanan dan Keputusan Pembelian Terhadap Pembelian Ulang (Literature Review Manajemen Pemasaran). Jurnal Manajemen Pendidikan dan Ilmu Sosial, 718.

Puspitarini, D. S., & Nuraeni, R. (2019). Pemanfaatan Media Sosial Sebagai Media Promosi (Studi Deskriptif Pada Happy Go Lucky House). Jurnal Common, 72.

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Published

2023-11-30

How to Cite

Nathaniela Sabitah Haq, & Diana Aqidatun Nisa. (2023). Penggunaan Maskot Sebagai Media Pendukung Untuk Kegiatan Promosi di Wisata Agro Lembah Kecubung. ASPIRASI : Publikasi Hasil Pengabdian Dan Kegiatan Masyarakat, 2(1), 11–16. https://doi.org/10.61132/aspirasi.v2i1.113