Penggunaan Maskot Sebagai Media Pendukung Untuk Kegiatan Promosi di Wisata Agro Lembah Kecubung
DOI:
https://doi.org/10.61132/aspirasi.v2i1.113Keywords:
promotions, mascots, tourist attractionsAbstract
This community service was carried out in Penanggungan Village, Trawas District, Mojokerto Regency. Penanggungan Village is one of the tourist villages in Mojokerto Regency and one of the tourist attractions owned by Penanggungan Village is Lembah Kecubung Agrotourism. The problem faced by the manager is the lack of a promotion strategy. The solution that can be done is to do branding to help improve the image of Amethyst Valley Agrotourism, one of which is by designing a mascot.
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References
Marbun, M. B., Ali, H., & Dwikoco, F. (2022). Pengaruh Promosi, Kualitas Pelayanan dan Keputusan Pembelian Terhadap Pembelian Ulang (Literature Review Manajemen Pemasaran). Jurnal Manajemen Pendidikan dan Ilmu Sosial, 718.
Puspitarini, D. S., & Nuraeni, R. (2019). Pemanfaatan Media Sosial Sebagai Media Promosi (Studi Deskriptif Pada Happy Go Lucky House). Jurnal Common, 72.
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